Divani & Sofa’ logo
Retail

Divani & Sofa’

A symbol of refined Italian craftsmanship in luxury interiors for over 15 years.

Divani & Sofa’
Category
Retail
Franchise Model
Retail
Country of Origin
Italy
Founded
2005
Franchising Since
2010
Global Units
27

Watch the brand story

Brand Overview

A legacy of refined craftsmanship. For over 15 years, Divani & Sofa’ has been a symbol of elegance and sophistication, redefining interiors across Italy and Romania. Each creation reflects refinement, style and functionality, born from a passion for beauty and a commitment to quality.


Divani & Sofa' Business Proposition:

  • Exclusive territorial rights — each franchisee is the sole brand representative in their country.
  • Italian craftsmanship and contemporary design targeting affluent customers seeking premium furniture.
  • Strong ROI profile: payback typically within 12–15 months on monthly turnover with no ongoing royalty beyond the initial franchise fee.

Divani & Sofa' Training & Support:

  • Structured training covering operations, marketing and sales before and during launch.
  • Access to extensive product databases/catalogues, custom showroom layout design, and detailed operational manuals and brand guidelines.
  • Ongoing consultancy plus marketing strategy and logistics support from the corporate team.

Divani & Sofa' Franchisee Profile:

  • Entrepreneurial mindset, English proficiency, and sales/business-management expertise.
  • Leadership and delegation ability, retail experience and a genuine interest in design; best suited to higher-income economies.
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