MamaPho

Brand Overview

MamaPho is a Vietnamese casual-dining concept specializing in authentic pho and traditional Vietnamese cuisine. The brand offers more than 15 types of pho, uses homemade noodles and an 18-hour broth process, and operates with streamlined kitchen systems designed to support international franchise expansion.

MamaPho Business Proposition: 

• Vietnamese owned and led established Pho business ensures authenticity.
• No MSG – as part of our passion for delivering healthy meals, we are one of the very few Pho restaurants in the world to have developed authentic tasting Pho recipes without using MSG.
• Easy cooking systems with low SKUs and high margins minimise training requirements and reduce operating risks.
• Our food has consistently been highly rated by both Vietnamese and foreign customers for more than eight years.
• Our management systems are fully international and follow industry international best practices.

MamaPho Training & Support:

MamaPho has developed a full training system for both set-up and operation of its restaurants. MamaPho supports its franchisees in store selection, set-up and ongoing operation. This includes full food preparation manuals and offers both onsite and online additional support.

MamaPho International Franchise Profile:

MamaPho is looking for master development franchisees for allocated territories with established restaurant operations and a successful track record of expanding multiple brand concepts.